HP7 IMPACT OF DIRECT TO CONSUMER ADVERTISING—THE CONSUMER SEARCH FOR INFORMATION
نویسندگان
چکیده
منابع مشابه
Trade Agreements and Direct-to-Consumer Advertising of Pharmaceuticals
There is growing international concern about the risks posed by direct-to-consumer advertising (DTCA) of prescription pharmaceuticals, including via the internet. Recent trade agreements negotiated by the United States, however, incorporate provisions that may constrain national regulation of DTCA. Some provisions explicitly mention DTCA; others enable foreign investors to seek compensation if ...
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E-health information has become an important resource for people seeking health information. Even though many studies have been conducted to examine the quality of e-health information, only a few studies have explored the effects of e-health information seekers’ motivations on perceived quality of e-health information. There is even less information about repeated search for e-health informati...
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Many benchmarks in over-the-counter markets, such as LIBOR, are formed based on the submission of banks’ interbank interest rates. Benchmarks are important, as they help consumers to search and provide firms with a basis for price setting. This paper explores firms’ incentives to contribute information about their costs for the purpose of benchmark formation. We show that benchmarks reduce pric...
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In this paper, we describe the methodology used and the results obtained by us for completing the tasks given under the shared task on Consumer Health Information Search (CHIS) collocated with the Forum for Information Retrieval Evaluation (FIRE) 2016, ISI Kolkata. The shared task consists of two sub-tasks – (1) task1: given a query and a document/set of documents associated with that query, th...
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ژورنال
عنوان ژورنال: Value in Health
سال: 2002
ISSN: 1098-3015
DOI: 10.1016/s1098-3015(10)60851-0